Geschäftsmodell: Tesla akzeptiert Bitcoin ab sofort als Zahlungsmittel

Bildquelle: www.spiegel.de

Tesla akzeptiert seit dieser Woche Bitcoin als Zahlungsmittel. Die Ankündigung von Elon Musk erfolgte natürlich auf Twitter. Spannend! Gleichzeitig macht das allerdings auch wenig Sinn, wie Tesla selbst zugibt und ich im Artikel erkläre.

»Sie können jetzt einen Tesla mit Bitcoins kaufen«, kündigte Konzernchef Elon Musk auf dem Kurznachrichtendienst Twitter an. Es sei geplant, das Internetgeld im Verlauf des Jahres auch in anderen Ländern als Zahlungsmittel zu akzeptieren.

Vor rund einem Monat war publik geworden, dass Tesla rund 1,5 Milliarden Dollar in die Digitalwährung investiert hat und sie auch als Zahlungsmittel akzeptieren möchte. Die Ankündigung ließ den Bitcoin-Preis auf ein Rekordhoch steigen und brachte den Konzern einmal mehr in die Schlagzeilen.

Tesla hat in den “Terms and Conditions” selbst bereits einen Hinweis hinterlassen, dass das Bezahlen mit Bitcoin wenig Sinn ergibt. Im Falle einer Erstattung bekommt man nämlich anscheinend nicht die Bitcoins, sondern den Wert in US Dollar erstattet.

For example, Tesla acknowledges that Bitcoin is volatile and the automaker only provides the price in USD with an equivalent Bitcoin price that is only available in a temporary “Bitcoin Price Window”:

The price of Bitcoin can be volatile and subject to upward and downward movements. You are responsible for initiating a payment of Bitcoin in the exact Bitcoin Price amount indicated on the payment webpage within the Bitcoin Price Window. Each Bitcoin Price will expire after the Bitcoin Price Window. After the Bitcoin Price expires, you will need to request a new Bitcoin Price and Bitcoin Price Window on the payment webpage and you may be required to restart the payment process. With respect to order fees and/or deposits, if you transmit an amount other than the Bitcoin Price, your order may fail, we may refund your order fee and/or deposit pursuant to these Bitcoin Terms, and you will be required to resubmit the payment to us in the correct amount to allow us to process your order. With respect to final payments: (i) if you transmit less than the Bitcoin Price, we will keep your payment and apply it to the amount due and you will be required to pay the outstanding balance; (ii) if you transmit more than the Bitcoin Price, you will not be entitled to reimbursement of the excess amount.

Therefore, while you are buying the car using Bitcoin, you are really buying the car at its USD value.

That leads to a bigger problem in the case of a refund or a buyback.

In the case of a refund, Tesla doesn’t have to pay you back in Bitcoin nor the amount that you paid in Bitcoin, but only the value in USD that is listed in the bill of sale (Tesla capitalized that section itself):

If you are entitled to a refund of your payment or to a buyback, we reserve the right to refund to you either the exact Bitcoin Price that you provided to us at the time of purchase or an amount of US Dollars that is equivalent to the US Dollar price of the product that you purchased, at our sole and absolute discretion, taking into consideration operational efficiency. The same applies to all fees and incidental costs to which you are entitled. THE PRICE OF BITCOIN CAN BE VOLATILE AND THE VALUE OF BITCOIN RELATIVE TO US DOLLARS MAY DECREASE OR INCREASE BETWEEN THE TIME THAT YOU MAKE YOUR PURCHASE AND THE TIME THAT WE PROVIDE A REFUND OR BUYBACK. IF WE REFUND YOU IN BITCOIN, THE VALUE OF SUCH AMOUNT OF BITCOIN RELATIVE TO US DOLLARS MIGHT BE SIGNIFICANTLY LESS THAN THE VALUE OF SUCH AMOUNT OF BITCOIN RELATIVE TO US DOLLARS AT THE TIME OF YOUR PURCHASE. IF WE REFUND YOU IN US DOLLARS, THE US DOLLAR AMOUNT THAT WE PROVIDE TO YOU AS A REFUND MIGHT BE SIGNIFICANTLY LESS THAN THE CURRENT US DOLLAR MARKET VALUE OF THE AMOUNT OF BITCOIN IN WHICH YOU MADE YOUR PAYMENT. YOU ASSUME THE RISK OF BITCOIN PRICE. DEPRECIATION AND APPRECIATION AND WILL HAVE NO RIGHT TO SELECT THE METHOD OF REFUND. YOU ARE NOT ENTITLED TO RECEIVE ANY APPRECIATION ON THE VALUE OF THE BITCOIN THAT YOU PROVIDED TO US AS PAYMENT IN CONNECTION WITH A REFUND OR BUYBACK.

Generell macht es aus meiner Sicht wenig Sinn, ein inflationäres Produkt (wertfallendes Produkt = Auto) mit einem eher deflationären Produkt (wertsteigendes Produkt = Bitcoin) zu bezahlen.

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Quelle: www.spiegel.de