Geschäftsmodell: Wie monetarisiere ich Daten?

Sehr guter Artikel über die verschiedenen Möglichkeiten zur Monetarisierung von Fahrzeugdaten.

Car data monetization opportunities will grow incrementally for industry players along the mobility value chain as car data is likely to create new value leading to increased revenues, reduced mobility cost and improved safety.
What would you like your car to do for you?
Car data can be monetized in 4 ways:

  • Sell car related services/features to consumers.
  • Sell consumer insights to third parties.
  • Reducing risks and operational costs due to more and better component usage knowledge.
  • Additional safety and security benefits, e.g. improving safety response to a car crash, increasing road patrolling effectiveness.

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